@article{Marchenko2025development,
author={Marchenko, D.A. and Shadrin, V.G.},
title={Development Trends and Efficiency Rating of Event Marketing in the Context of Digital Transformation},
journal={Bulletin of Kemerovo State University. Series: Political, Sociological and Economic sciences},
publisher={Kemerovo State University},
year={2025},
pages={458-467},
volume={10},
issue={3},
}