%0 Journal Article
%T Personal Brand Strategizing in Digital Mediatization: Game-Theoretic and Behavioral Approaches
%A Vartanov, S.A.
%A Khvorostyanaya, A.S.
%K personal strategy, brand, signaling, media system, labor market
%J Strategizing: Theory and Practice
%D 2023
%N 3
%P 15
%I Kemerovo State University